As the Lead Digital Art Director at AussieBum, I lead a talented team consisting of two senior designers and a videographer. A hands-on role, involved in all of the studio's output for this global brand. Work consisted of creating assets for the e-commerce website, UX/UI design, product photography, photo shoots, print advertisements, billboards, back of bus advertising and pattern repeats for fabric.
My role:
• Creative direction
• Team leadership
• Art Direction
• Digital Design
• Graphic design
• UX / UI design
• Creative direction
• Team leadership
• Art Direction
• Digital Design
• Graphic design
• UX / UI design
